- Vision and mission development and statements.
- Qualitative and quantitative market research.
- Corporate, brand and product marketing strategy.
- Portfolio models and strategy, brand architecture and brand extension. For more details see “Today´s Special”.
- Agency selection process and pitch management.
- Advertising production process management.
- Media strategy and planning.
- Organizing and re-organizing (International) Marketing departments.
- Product and brand innovation. For more details see “Today´s Special”.
- (Out)sourcing of R&D, production, marketing and communications operations. For more details see “Today´s Special”.
- Internal communications and internal branding.
- Interim management and change management.